We saw our first big pull back in the middle of the housing crisis in 2006-2009. This was quickly fixed by a large increase of home remodelers changing core products and getting into the solar market. Alarms, windows, doors, and siding. The original “dealers” in this market. This produced an increase of systems sold in a down market.
In 2018 we saw battery shortage leading to delays in combo projects. Solar and batteries sold on one contract. Creative financing quickly pushed us past this short term supply constraint.
In 2023 we saw a quick dip that lead to a start of the consolidation market. Largest amount of bankruptcies we have seen in this industries history to date.
In 2025 we have a lot of factors we haven’t seen yet. FinTechs starting to get restrictions on lending because of something that might happen in the near future. 10,000 companies drawing their own conclusions, and moving in their own direction. It’s a scary thought to think of. Time will tell!
My recommendation…get closer to your customers, and get closer to them quicker!
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